How does online marketing work?

Search EngineCategory: MarketingHow does online marketing work?
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Best Answer
VOOFAVOOFA Staff answered 11 months ago

Online Marketing also called Digital Marketing is the way to promote your content that can be a specific message, products or services to target audience. The goal of Online Marketing is to help you reach your target audience for promotion and eventually get sales. The way online marketing works is simple yet technically sophisticated based on your requirements. Following is How Online Marketing Works:

  1. Know What to Sell: You need a message, product or service to be promoted with proper branding
  2. Develop Your Online Portal: You should create an online outlet / portal with a Website, Ecommerce or on Social Media Business Page where customers can take buy or contact you
  3. Create Engaging Content: Your online portal should have compelling text, images and videos along with services and products that people are interested to buy
  4. Free and Paid Advertising: Start promoting your web portal on free advertising channels like social media as well as paid Google ads and Facebook ads. There are many ways to promote your website for free such as SEO – Search Engine Optimization
  5. Get Sales Online: When people click on your ads or they come through search engines like Google, Bing or Yahoo, your website must have call to action buttons, forms and contact details to capture lead and convert them in paying clients
  6. Customer Retention: Retain your customers by doing Email Marketing and List Building
  7. Evaluate Your Online Marketing: Use analytics applications to evaluate your overall marketing performance
  8. Reinvest in Your Online Marketing: Based on your evaluation, reinvest in making your marketing more effective & efficient

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